Mwelekeo Insights provides research that connects everyday issues to clear and practical solutions.
The firm studies areas like governance, culture, economics, and social change, breaking down complex subjects into findings that people can use.
Their work is not just for governments and organizations but also for ordinary Kenyans who interact with their reports through media platforms, podcasts, and online discussions. This approach has made them a source of reliable information on matters that affect the country directly.
One of their major service areas is social and economic research. They examine issues like poverty, education, healthcare, and fiscal policy, working with both local and international partners to collect data that influences policy changes.
A recent example is their study on fiscal policies, where they explored how taxes and government spending affect families and businesses.
The results showed that while Kenyans appreciate investment in infrastructure, many feel weighed down by heavy taxation. This type of research aims to ensure that economic decisions are rooted in real public experiences rather than assumptions.
Mwelekeo Insights also puts strong focus on political and governance studies. They conduct polls to measure voter behavior, candidate support, and trust in government systems.
In January 2025, they released an assessment of President William Ruto’s cabinet reshuffle, analyzing public trust in the new appointees. The study reviewed their qualifications and public perception, showing varied levels of confidence depending on regions and demographics.
Findings like these help the public, policymakers, and political groups understand how leadership changes are received across the country.
The organization also carries out monitoring and evaluation of projects to measure impact. They use surveys, interviews, and analysis to check if programs by governments, NGOs, or businesses achieve real results. Whether in education, healthcare, or social programs, they emphasize long-term effects and recommend ways to make projects more sustainable. This ensures that resources used in development initiatives bring actual benefits.
Public sentiment research is another key area, giving insight into how Kenyans feel about cultural and social changes.
For example, one of their surveys found that 65 percent of men now support sharing the bride price cost, showing a shift in traditional views.
Another study looked at marriage priorities among women under 30, highlighting growing interest in independence and partnership over outdated expectations.
Their work also responds to national events. During the June 2024 Gen Z-led protests against the finance bill, they studied how older Kenyans viewed the youth activism that led to the withdrawal of the bill and a cabinet shake-up.
The findings revealed both admiration and generational tension, reflecting how public opinion changes in moments of crisis.
Through surveys, focus groups, and their Mwelekeo TV podcast, the firm makes data accessible in simple formats. Engaging people on platforms like YouTube and X, they ensure insights on economic strain, governance, and cultural debates reach the public.
Their research continues to guide conversations and decisions, showing the importance of data-driven understanding in Kenya’s development.
